Full Job Description
About Us
Amazon, a global leader in technology and innovation, is dedicated to enhancing lifestyles through superior digital products and services. We have built a reputation on rapidly evolving to meet our customers’ needs while prioritizing excellence in everything we do. Located in the vibrant city of Clarksville, Tennessee, we pride ourselves on not just being a company, but a community invested in the growth of our employees and making a positive impact in the local area.
Position Overview
We are currently seeking an experienced and passionate Digital Content Strategist to join our thriving team in Clarksville. This role will be pivotal in developing and executing compelling digital content strategies that align with our brand goals and foster meaningful connections with our audience. You will collaborate closely with cross-functional teams, including marketing, design, and product development, to create and curate high-quality content that resonates with our customers.
Key Responsibilities
- Develop and implement innovative digital content strategies that enhance brand visibility and customer engagement.
- Create, manage, and oversee a diverse range of digital content including blogs, articles, social media posts, and multimedia assets.
- Conduct comprehensive market research to identify trends, audience needs, and gaps in the current content landscape.
- Collaborate with graphic designers and multimedia creators to produce visually appealing content that supports written materials.
- Utilize SEO best practices to increase organic search visibility, traffic, and user engagement on all digital platforms.
- Analyze content performance metrics and user behavior data to refine strategies and drive continuous improvement.
- Coordinate with the marketing team to ensure campaign goals and messaging are effectively communicated across all digital platforms.
- Stay up-to-date with industry trends and innovations to maintain the company's competitive edge in content marketing.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- A minimum of 3 years of relevant experience in digital content strategy, preferably in a fast-paced environment.
- Proven track record in successfully developing and implementing content strategies that drive engagement and conversion.
- Exceptional writing and editing skills with a keen eye for detail.
- Strong understanding of SEO and digital marketing principles.
- Experience with content management systems (CMS) and analytics tools (Google Analytics, SEMrush, etc.).
- Ability to think creatively and strategically to solve complex problems.
- Excellent communication, collaboration, and project management skills.
What We Offer
At Amazon, we believe our employees are our greatest asset. We offer a dynamic work environment where talented individuals can thrive. Our comprehensive benefits package includes:
- Competitive salary and performance-based bonuses
- Comprehensive health, dental, and vision insurance
- Generous paid time off and holiday leave
- 401(k) retirement plan with company match
- Opportunities for professional development and career advancement
- Work-life balance initiatives, including flexible scheduling and remote work options
- A vibrant and inclusive company culture that celebrates diversity
Why Clarksville?
Clarksville, Tennessee, is known for its friendly communities, rich history, and vibrant culture. Nestled near the beautiful Cumberland River and surrounded by lush landscapes, Clarksville offers an enriching quality of life. Our city is home to a variety of recreational activities, excellent school systems, and a growing economy, making it an ideal place to work, live, and play.
How to Apply
If you possess a passion for digital content and a drive for success, we want to hear from you! To apply for the position of Digital Content Strategist, please submit your resume and a cover letter detailing your relevant experience and vision for the role.
Join Our Team and Make an Impact!
At Amazon, we are committed to creating a diverse and inclusive workplace where every employee feels valued and empowered. If you're ready to take the next step in your career as a Digital Content Strategist and make a meaningful impact within a forward-thinking company, we encourage you to apply today!